Corporate Gift Success Story in Singapore & Malaysia: Custom Acrylic Ludo Game Sets for CNY Client & Staff Appreciation
Introduction: The Client's Vision
Grab, a leading regional technology company with operations in Singapore, Malaysia, Indonesia, and Thailand, wanted to elevate their Chinese New Year employee and client appreciation program with a gift that would embody their brand values of "innovation, connection, and joy." They sought a gift that would bring people together and reflect their dynamic company culture. Their existing gifts were perceived as conventional, and they needed a distinctive solution that would resonate with both their young, energetic workforce and their corporate partners. They approached us as a potential corporate gift supplier with a clear brief: create a gift that is "fun, interactive, and uniquely Grab."
Phase 1: Research and Concept Development
During the information-gathering phase, the tech company's procurement and HR teams explored various eco corporate gift ideas for client. They were particularly interested in gifts that would encourage team bonding and create memorable experiences. We introduced the custom acrylic ludo game gift box, highlighting its unique blend of classic gameplay, modern materials, and extensive customization options. The dual-purpose fridge magnets and the ability to customize chess piece shapes to reflect brand mascots particularly appealed to their creative team. We provided a detailed corporate gift quotation and explained our minimum order corporate gift policy, which aligned with their requirements.
Phase 2: Customization and Bulk Ordering
Grab opted for a custom logo corporate gift fast delivery solution. They chose to have their iconic green logo printed on the acrylic board and the red gift box. Additionally, they requested custom chess pieces shaped like their brand mascot and various Grab services (ride-hailing, food delivery, etc.). The fridge magnets were designed with different Grab service icons, creating a collectible set. Our team collaborated on design refinement to ensure the branding appeared vibrant and aligned with their playful brand identity. They placed a bulk order covering their regional offices and key client accounts. We offered competitive bulk discount corporate gift pricing and managed production through our local factory.
Phase 3: Distribution and Employee & Client Feedback
The custom ludo game sets were distributed as part of Grab's CNY celebration hampers for employees and top-tier clients. The feedback was overwhelmingly positive. Employees loved the interactive game that brought teams together during festive gatherings, while clients appreciated the thoughtful, creative gift that reflected Grab's innovative culture. Many recipients shared photos of game nights with the custom sets on social media, tagging the company. The gift became a talking point at networking events, strengthening Grab's positioning as a fun, people-centric brand.
Phase 4: Reorder and Strategic Expansion
Encouraged by the success, Grab decided to reorder corporate gift with new logo for the following year's Deepavali celebration, updating the design with festive color variations and adding new chess piece designs. They also expanded the order to include their new offices in Vietnam and Philippines. The reorder was processed efficiently, with our team accommodating the new specifications while maintaining production quality.
Conclusion: A Lasting Impact
This success story demonstrates the power of creative, interactive gifting in building employee morale and client relationships. By selecting a gift that resonated with their brand culture, Grab created meaningful connections while reinforcing their brand identity. Whether you are seeking corporate gift Myanmar, corporate gift Laos, or anywhere else in the region, our tailored solutions ensure your gifts reflect your brand's values and create lasting impressions.
