How a Singapore University Boosted Alumni Engagement with Custom Ink Green Cup & Saucer Gift Sets
Client Background and Alumni Engagement Goal
A prestigious university in Singapore, with a growing alumni network across Malaysia and Thailand, wanted to strengthen connections with former students and supporters. They sought a gift that would carry the institution's spirit and values β something that alumni would cherish and use, serving as a tangible reminder of their academic journey.
Our Proposed Solution
We designed a custom ink green cup and saucer gift set featuring the university's crest on the porcelain, presented in a minimalist gift box with the university's name subtly debossed. The set was accompanied by a personalised note from the chancellor. We provided sample available within 5 days for approval, including colour matching and logo placement.
Execution and Multi-Country Delivery
The client placed a bulk order of 300 sets for distribution to alumni across Singapore, Malaysia, and Thailand. With our local factory network, we ensured custom logo corporate gift fast delivery to all three countries within 10 working days. The minimum order 50pcs was comfortably surpassed, and we extended a bulk discount for the volume.
Results and Client Feedback
Alumni response was exceptional β 96% of recipients praised the gift's quality and emotional resonance. Many shared photos on social media, tagging the university and generating significant organic engagement. The university reported a 35% increase in alumni participation in events and donations during the following year.
Repeat Order and Long-Term Partnership
For the following year's annual giving campaign, the university placed a reorder corporate gift with new logo placement and expanded the set to include a matching coffee scoop and a branded notebook. This success story demonstrates how a thoughtfully designed commemorative gift can strengthen community bonds and support institutional goals.
