Quna Flying Chess Gift Set for Retail Chain's Staff Incentive Program – Custom Logo & Bulk Delivery Across Singapore, Malaysia, Thailand
This success story features a well-known retail chain with a strong presence across Southeast Asia. The company was launching a comprehensive staff incentive program across three key markets – Singapore, Malaysia, and Thailand – to reward high-performing employees and boost team morale. The program required a gift that was fun, interactive, and capable of being personalised with the company's logo and a custom motivational message. After an extensive search for the best corporate gift supplier, the company chose our Quna Flying Chess Gift Set as the signature reward for the program.
The Challenge: A Gift That Combines Fun, Engagement, and Branding
The retail chain's diverse workforce included employees across multiple store locations and roles. The gift needed to be universally appealing, interactive, and capable of being personalised with the company's logo and a custom motivational message. Additionally, the company required 500 sets to be delivered simultaneously to three countries within a tight five-week timeline. The procurement team also emphasised the importance of premium packaging that aligned with the company's modern brand image and conveyed appreciation.
The Solution: Fun Customisation with a Personal Touch
We proposed the flying chess set with extensive Personalisation: the game board featured the company's logo with a stylish print, each set included a custom card with a motivational message, and the packaging was designed in the company's signature colours. We produced a sample for approval, which the company's HR team praised for its quality, creativity, and attention to detail. The design was finalised within one week.
The Execution: Coordinated Production and Cross-Border Logistics
We managed production in three batches – 220 sets for Singapore, 160 for Malaysia, and 120 for Thailand – to align with each country's program launch schedule. Our local factory ensured consistent quality across all batches, from the precision of the printing to the durability of the game pieces. We coordinated with logistics partners in each country to schedule synchronized delivery, ensuring all sets arrived at least one week before the respective program launches. We provided the company's team with regular progress updates and tracking information, ensuring full transparency throughout the process.
The Result: Employee Engagement and a Successful Reorder
The staff incentive program was a tremendous success. Employees were genuinely excited by the gift – many shared photos of themselves playing the game with family and friends on social media, generating positive buzz for the company. The game became a bonding tool for many staff members and their families, reinforcing the company's image as an employer that values work-life balance and fun. The company's leadership was equally impressed – the gift had successfully boosted morale and created a sense of appreciation. Within three months, the company placed a reorder corporate gift with new logo for their client holiday gifting campaign, ordering 300 sets with a festive message for Christmas.
Client Testimonial and Enduring Partnership
"The Quna Flying Chess Gift Set was the perfect choice for our staff incentive program," said the company's Head of HR. "The quality was outstanding, the design was creative, and the personalisation was flawless. Our employees loved the gift and have been using it regularly with their families. The team delivered on time and within budget, making the entire process effortless. We have found a partner who truly understands the art of fun and meaningful corporate gifting, and we look forward to continuing our collaboration." This success story demonstrates how a thoughtfully designed, interactive corporate gift can boost employee morale, strengthen brand loyalty, and create lasting value across Southeast Asia.
